First of all, a big ‘Thank You!’ to our speakers Mark Sutherland, director e-commerce EMEA at Ricoh, and Marieke Verkoelen, director e-commerce Europe at PopSockets.
Implementing B2B e-commerce into your organisation is not a technology project, it’s a change project. Which means you need to engage people, motivate them and bring them along.
Ecommerce Director EMEA at Ricoh Europe
Both Mark and Marieke gained tons of experience while rolling out new e-commerce strategies for multinational giants like Ricoh, Philips and a startup like PopSockets. Thank you for sharing your insights, learnings and professional view on how to plan and execute (large) e-commerce projects!
When implementing e-commerce within your organisation, a lot of questions arise. How do you deal with the organisational changes? Which processes must be considered? Which technology and skills do you need? Which steps do you take? Where to begin? Oh my, some (not all!) insights shared at Manic Mondays Nº4:
Are you in need of advise or assistance in successfully implementing e-commerce into your organisation? Let’s drink a cup of coffee (or tea!) at your convenience. Contact us at firstname.lastname@example.org or call +31850604085.
Manic Mondays is a series of events that takes place 4x per year. It’s a great opportunity to meet up with other (smart) technology marketers in Brainport Eindhoven.
The concept is simple. During each event, there are two talks by leading industry experts, operating at the intersection of marketing, digital and technology.
Manic Mondays are organized and hosted by Tech to Market in close partnership with High Tech Campus Eindhoven.